Hearthstone at New Horizons

true

https://hydra.qa.aplaceformom.com/graphql

2devne7t7k73

3OF1COSKcrLwhTfjY9AhbCTw3dkAPdSf

/image/web-lighthouse/qa/Best-Of-2026-small-badge.png?t=default

Community Page

desktop

ALZHEIMERS_CARE

massachusetts/marlborough

Hearthstone at New Horizons

{"images":[],"floorPlans":[],"videos":[],"lockIcons":[{"src":"https:/www.aplaceformom.com/image/web-lighthouse/qa/carousel-locked-active.jpg?t=default","id":"locked-active"},{"src":"https:/www.aplaceformom.com/image/web-lighthouse/qa/carousel-locked-inactive.jpg?t=default","id":"locked-inactive"},{"src":"https:/www.aplaceformom.com/image/web-lighthouse/qa/carousel-unlocked-active.jpg?t=default","id":"unlocked-active"},{"src":"https:/www.aplaceformom.com/image/web-lighthouse/qa/carousel-unlocked-inactive.jpg?t=default","id":"unlocked-inactive"}],"reviewRailData":{"addReviewUrl":"/reviews/1402275","reviewCountText":"0 reviews","overallRatingCounts":[],"parentOrgReview":{"name":"","averageReviewScoreDisplay":0,"communityCount":0,"reviewCount":0}},"communityName":"Hearthstone at New Horizons","leadgenCompleted":false}

1402275

[{"id":"memoryCare","title":"Memory Care","description":"Memory care facilities provide housing, care, and therapies for seniors who have Alzheimer’s disease or other forms of dementia in an environment designed to reduce confusion and prevent wandering.","slug":"/alzheimers-care/massachusetts/marlborough"}]

402 Hemenway Street, Marlborough, MA 01752

false

false

{"analytics":{"formId":"in line lead form","formType":"short","modifiedDate":"2026-08-14 17:37:12","techStack":"lighthouse"},"formContent":{"leadFormButtonText":"Submit","leadFormDescription":"Our Advisors help 300,000 families each year to find the best senior care for their loved ones.","leadFormDisclaimer":"<p>By sharing your contact information, you agree to our <a href=\"https://www.aplaceformom.com/terms-of-use\">Terms of Use</a> and <a href=\"https://www.aplaceformom.com/privacy\">Privacy Policy</a>. You also consent to receive texts and calls from us and our community customers, including telemarketing and/or advertising, even if your number is on a Do Not Call list. Outreach may be during quiet hours under all applicable laws, auto-dialed, or may use pre-recorded or artificial voice. Your consent is not a condition to using our service. Msg and Data Rates may apply. Msg frequency varies. Text HELP for Help. Text STOP for Stop.</p>\n","leadFormFields":[{"leadFormFieldInputType":"text","leadFormFieldInquiryApiPropertyName":["firstName","lastName"],"leadFormFieldLabel":"Your Full Name*","leadFormFieldName":"fullName","leadFormFieldPlaceholder":"John Smith"},{"leadFormFieldInputType":"tel","leadFormFieldInquiryApiPropertyName":["primaryPhone"],"leadFormFieldLabel":"Your Phone Number*","leadFormFieldName":"phone","leadFormFieldPlaceholder":"(917) 251-4467"},{"leadFormFieldInputType":"email","leadFormFieldInquiryApiPropertyName":["email"],"leadFormFieldLabel":"Your Email*","leadFormFieldName":"email","leadFormFieldPlaceholder":"john.smith@gmail.com"}],"leadFormHeading":"Connect With A Place for Mom Advisor:","leadFormHeadingAlt":null},"type":"LeadForm","wpSlug":"non-partner-in-line-lead-form"}

01752

Marlborough

MA

2026

<p>Hearthstone at New Horizons in <a href="/alzheimers-care/ma/marlborough">Marlborough, MA</a> is one of senior living communities in the area. To find the right community for your needs and budget, connect with one of A Place For Mom’s local senior living advisors for free, expert advice.</p>

<p>Hearthstone at New Horizons in <a href="/alzheimers-care/ma/marlborough">Marlborough, MA</a> is one of senior living communities in the area. To find the right community for your needs and budget, connect with one of A Place For Mom’s local senior living advisors for free, expert advice.</p>

true

true

false

false

0

[]

[]

MA

Marlborough

01752

false

0

0

0

0

0

true

[]

false

0

[]

["Memory Care"]

false

true

true

true

COMMUNITY_PAGE

COMMUNITY_NON_CUSTOMER_PAGE

communityBelowTheFold.37cd89fb120359f0e623.js

https://s3.us-east-1.amazonaws.com/pub-cdn-us.apitemplate.io/2024/02/cc978eb6-e4a5-4ee7-9120-d30317719ff2/hearthstone-at-new-horizons-1402275-2024-02-25-23_56_10691

universalSearch.95d3b37ca75df21866bf.js

true

2021-11-11T00:00:00.000Z

false

false

false

false

[]

{"wpSlug":"community-page-inline","form":{"analytics":{"formId":"community-long-lead-form","formType":"long","moduleId":"Non customer Strong Challenger Lead Form","sourceId":38,"subSourceId":6257,"channel2":"SEO","pageType":"Community Page","formVersionId":1,"formVersionDate":"12/18/2024","lastBulkUpdateTime":1757625000,"ranDisclaimerUpdates":true},"canonicalUrl":"Community Page | A Place For Mom","commonData":{"thankYouStrong":{"title":"Thank you {{firstName}}.","paragraphs":["We call you to gather information to help us guide your next steps and connect you with an expert senior living advisor in your area. Your advisor then provides free, one-on-one guidance by phone or email for as long as you need it."],"backgroundImage":"/image/web-lighthouse/prod/atria-buckhead-atlanta-community-entrance_Thank-you-Background_IN-12686-scaled.jpg","image":"/image/web-lighthouse/prod/SLA-IN-17991.jpg","searchLinkText":"See my listings","searchLinkUrl":"/{{careTypeSlug}}/{{stateSlug}}/{{citySlug}}"},"thankYouShort":{"title":"Thank you {{firstName}}.","paragraphs":["We call you to gather information to help us guide your next steps and connect you with an expert senior living advisor in your area. Your advisor then provides free, one-on-one guidance by phone or email for as long as you need it."],"image":"/image/web-lighthouse/prod/SLA-IN-17991.jpg","searchLinkText":"See my listings","searchLinkUrl":"#community-name"},"thankYou":{"image":"/image/web-lighthouse/prod/progressive-v1-thankyou.jpg","titleHtml":"Thanks, {{firstName}}</br>Based on your selections we recommend you speak with a Senior Living Advisor <br/>","listSection":{"list":["We will reach out as soon as possible during normal business hours below","Need to talk to someone right away? Call us at {{apfmPhoneNumber}}","Our service is 100% free of charge to you and your family as we are paid by the communities in our network"]},"searchLinkText":"Show me listings near {{city}}"},"formBlock":{"disclaimer":"<p>By sharing your contact information, you agree to our <a target=\"_blank\" href=\"/terms-of-use\">Terms of Use</a> and <a target=\"_blank\" href=\"/privacy\">Privacy Policy</a>. You also consent to receive texts and calls from us and our community customers, including telemarketing and/or advertising, even if your number is on a Do Not Call list. Outreach may be during quiet hours under all applicable laws, auto-dialed, or may use pre-recorded or artificial voice. Your consent is not a condition to using our service. Msg and Data Rates may apply. Msg frequency varies. Text HELP for Help. Text STOP for Stop.</p>"},"restoredQaToDev":true},"description":"Community Page | A Place For Mom","dynamicHeadlines":{"locationCurrentlyLivingQuestion":{"headline":{"MOTHER":"Where is Mom living?","FATHER":"Where is Dad living?","SELF":"Where are you living?","SPOUSE":"Where is your spouse living?","OTHER_RELATIVE":"Where is this person living?"}},"wheelchairPropelQuestion":{"headline":{"MOTHER":"Can Mom propel her wheelchair on her own?","FATHER":"Can Dad propel his wheelchair on his own?","SELF":"Can you propel your wheelchair on your own?","SPOUSE":"Can your spouse propel their wheelchair on their own?","OTHER_RELATIVE":"Can this person propel their wheelchair on their own?"}},"wheelchairTransferQuestion":{"headline":{"MOTHER":"Can Mom transfer from her wheelchair to a bed or couch on her own?","FATHER":"Can Dad transfer from his wheelchair to a bed or couch on his own?","SELF":"Can you transfer from your wheelchair to a bed or couch on your own?","SPOUSE":"Can your spouse transfer from their wheelchair to a bed or couch on their own?","OTHER_RELATIVE":"Can this person transfer from their wheelchair to a bed or couch on their own?"}},"assistanceQuestion":{"headline":{"MOTHER":"Does Mom need help with the following?","FATHER":"Does Dad need help with the following?","SELF":"Do you need help with the following?","SPOUSE":"Does your spouse need help with the following?","OTHER_RELATIVE":"Does this person need help with the following?"}},"behaviorsExperiencedQuestion":{"headline":{"MOTHER":"Has Mom experienced any of the following behaviors related to memory loss?","FATHER":"Has Dad experienced any of the following behaviors related to memory loss?","SELF":"Have you experienced any of the following behaviors related to memory loss?","SPOUSE":"Has your spouse experienced any of the following behaviors related to memory loss?","OTHER_RELATIVE":"Has this person experienced any of the following behaviors related to memory loss?"}},"financialResourcesQuestion":{"headline":{"MOTHER":"How does Mom plan to pay for senior living?","FATHER":"How does Dad plan to pay for senior living?","SELF":"How do you plan to pay for senior living?","SPOUSE":"How does your spouse plan to pay for senior living?","OTHER_RELATIVE":"How do you or this person plan to pay for senior living?"}},"veteranQuestion":{"headline":{"MOTHER":"Is Mom or her spouse a wartime Veteran?","FATHER":"Is Dad or his spouse a wartime Veteran?","SELF":"Are you or your spouse a wartime Veteran?","SPOUSE":"Are you or your spouse a wartime Veteran?","OTHER_RELATIVE":"Is this person or their spouse a wartime Veteran?"}},"resident1AgeQuestion":{"headline":{"MOTHER":"How old is Mom?","FATHER":"How old is Dad?","SELF":"How old are you?","SPOUSE":"How old is your spouse?","OTHER_RELATIVE":"How old is this person?"}},"getAroundQuestion":{"headline":{"MOTHER":"How is Mom getting around?","FATHER":"How is Dad getting around?","SELF":"How are you getting around?","SPOUSE":"How is your spouse getting around?","OTHER_RELATIVE":"How is this person getting around?"}},"resident1NameQuestion":{"headline":{"MOTHER":"What is Mom’s name?","FATHER":"What is Dad’s name?","SPOUSE":"What is your spouse’s name?","OTHER_RELATIVE":"What is this person’s name?"},"inputPlaceholders":{"resident1FirstName":{"MOTHER":"Mom's first name","FATHER":"Dad's first name","SPOUSE":"Spouse's first name","OTHER_RELATIVE":"Person's first name"},"resident1LastName":{"MOTHER":"Mom's last name","FATHER":"Dad's last name","SPOUSE":"Spouse's last name","OTHER_RELATIVE":"Person's last name"}},"list":{"MOTHER":["We won’t contact your mother"],"FATHER":["We won’t contact your father"],"SPOUSE":["We won’t contact your spouse"],"OTHER_RELATIVE":["We won’t contact this person"]},"tip":{"MOTHER":"We need Mom’s name for our records. We will not contact your Mom.","FATHER":"We need Dad's name for our records. We will not contact your Dad.","SPOUSE":"We need your spouse's name for our records. We will not contact your spouse.","OTHER_RELATIVE":"We need this person's name for our records. We will not contact this person."}},"resident1AmenitiesQuestion":{"headline":{"MOTHER":"What would Mom like in a community?","FATHER":"What would Dad like in a community?","SELF":"What would you like in a community?","SPOUSE":"What would your spouse like in a community?","OTHER_RELATIVE":"What would this person like in a community?"}},"notesQuestion":{"headline":{"MOTHER":"What else is important to Mom? <span class=\"fw-normal\">(optional)</span>","FATHER":"What else is important to Dad? <span class=\"fw-normal\">(optional)</span>","SELF":"What else is important to you? <span class=\"fw-normal\">(optional)</span>","SPOUSE":"What else is important to your spouse? <span class=\"fw-normal\">(optional)</span>","OTHER_RELATIVE":"What else is important to this person? <span class=\"fw-normal\">(optional)</span>"}}},"phases":[{"name":"Phase One","key":"phase_1","theme":"SEOProg","plugins":[{"name":"locationInquiryFields","on":"relationToResidentQuestion","pluginData":{}},{"name":"leadFormCompleted","on":"relationToResidentQuestion","pluginData":{"tyStepName":"thankYou"}},{"name":"getNextPhaseData","on":"moveDateRangeQuestion","pluginData":{"cmsSlug":"community-page-inline","phaseToLoad":"phase_2","shouldBeCalledOnce":true}},{"name":"getNextPhaseData","on":"lookingReasonQuestion","pluginData":{"cmsSlug":"community-page-inline","phaseToLoad":"phase_3","shouldLoadCss":true,"shouldBeCalledOnce":true}}],"steps":[{"figmaStep":"null","name":"relationToResidentQuestion","qualtricsName":"relationToResidentQuestion","component":"SelectSingleColOneStrongLeadFormPhaseOne","controller":"SelectSingleController","progressBarType":"default","on":{"ANY_VALUE":"moveDateRangeQuestion"},"componentData":{"saveToStorage":true,"title":"Who are you searching for?","backgroundImage":"/image/web-lighthouse/prod/Who-are-you-searching-for-scaled.jpg","isLcpElement":true,"options":[{"inquiryField":["relationToResident","relationshipToResidentDetail"],"label":"Mom","value":["MOTHER","MOTHER"]},{"inquiryField":["relationToResident","relationshipToResidentDetail"],"label":"Dad","value":["FATHER","FATHER"]},{"inquiryField":["relationToResident","relationshipToResidentDetail"],"label":"Spouse","value":["SPOUSE","SPOUSE"]},{"inquiryField":["relationToResident","relationshipToResidentDetail"],"label":"Someone else","value":["OTHER_RELATIVE","OTHER_RELATIVE"]},{"inquiryField":["relationToResident","relationshipToResidentDetail"],"label":"Myself","value":["SELF","SELF"]}],"hideProgressBar":true,"hideBackButton":true},"analytics":{"headerText":"{{title}}","questionType":"Who","formStepType":"question","question":"{{title}}"}},{"figmaStep":"null","name":"moveDateRangeQuestion","qualtricsName":"moveDateRangeQuestion","component":"SelectSingleColOneStrongLeadForm","controller":"SelectSingleController","progressBarType":"default","on":{"_0_DAYS":"lookingReasonQuestion","_30_DAYS":"lookingReasonQuestion","_60_DAYS":"lookingReasonQuestion","MORE_THAN_90":"lookingReasonQuestion"},"componentData":{"saveToStorage":true,"showCloseButton":true,"title":"How quickly do you need to find an option?","backgroundImage":"/image/web-lighthouse/prod/Solstice-Senior-Living-at-Sun-City-West.jpeg","options":[{"inquiryField":["moveDateRange"],"label":"ASAP","value":["_0_DAYS"]},{"inquiryField":["moveDateRange"],"label":"Within 30 days","value":["_30_DAYS"]},{"inquiryField":["moveDateRange"],"label":"Within 60 days","value":["_60_DAYS"]},{"inquiryField":["moveDateRange"],"label":"No rush","value":["MORE_THAN_90"]}]},"analytics":{"headerText":"{{title}}","questionType":"Urgency","formStepType":"question","question":"{{title}}"}},{"figmaStep":"null","name":"lookingReasonQuestion","qualtricsName":"lookingReasonQuestion","component":"SelectSingleColOneStrongLeadForm","controller":"SelectSingleController","progressBarType":"default","on":{"DISCHARGE_HOSPITAL_REHAB":"budgetQuestion","OTHER":"budgetQuestion"},"componentData":{"saveToStorage":true,"showCloseButton":true,"title":"Is dementia or a hospital/rehab stay prompting your search?","backgroundImage":"/image/web-lighthouse/prod/Vi-at-Aventura.jpeg","options":[{"inquiryField":["lookingReason"],"label":"Yes","value":["DISCHARGE_HOSPITAL_REHAB"]},{"inquiryField":["lookingReason"],"label":"No","value":["OTHER"]}]},"analytics":{"headerText":"{{title}}","questionType":"Reason","formStepType":"question","question":"{{title}}"}},{"figmaStep":"null","name":"budgetQuestion","qualtricsName":"budgetQuestion","component":"SelectSingleColOneStrongLeadForm","controller":"SelectSingleController","progressBarType":"default","on":{"ANY_VALUE":"formBlock"},"componentData":{"saveToStorage":true,"showCloseButton":true,"title":"Would you estimate the monthly budget above or below $1,500?","backgroundImage":"/image/web-lighthouse/prod/vi-at-palo-alto-palo-alto-3.jpeg","options":[{"inquiryField":["budgetMin","budgetMax"],"label":"Above","value":["2001","2000"]},{"inquiryField":["budgetMin","budgetMax"],"label":"Below","value":["1","1999"]}]},"analytics":{"headerText":"{{title}}","questionType":"Budget Qualifier","formStepType":"question","question":"{{title}}","buttonText":"{{buttonAction.label}}"}},{"figmaStep":null,"name":"thankYou","qualtricsName":"thankYou","component":"ThankYouStrong","controller":"ThankYouStrongController","componentData":{"title":"Thank you {{firstName}}.","buttonAction":{"label":"See my listings","isSubmitButton":false}},"analytics":{"headerText":"{{title}}","questionType":"Off-ramp inquiry response error","formStepType":"4 text fields","question":"{{title}}","buttonText":"{{buttonAction.label}}"}}]}],"progress":{"relationToResidentQuestion":0,"moveDateRangeQuestion":25,"lookingReasonQuestion":50,"budgetQuestion":75,"formBlock":null,"thankYouInquiryResponseError":null,"startPhase3":56.52,"offRampTalkToAnAdvisor":8.7,"locationInputQuestion":13.04,"locationCurrentlyLivingQuestion":17.39,"resident1AmenitiesQuestion":21.74,"notesQuestion":26.09,"resident1AgeQuestion":30.43,"resident1NameQuestion":34.78,"getAroundQuestion":39.13,"assistanceQuestion":43.48,"behaviorsExperiencedQuestion":47.83,"eligibilityBreakTwo":52.17,"thankYouOffRampNoResidentName":null,"thankYouOfframpNoCommunities":null,"thankYouOffRampTimerExpired":null,"tempStateFastCarAnswers":null,"secondFinancialResourcesQuestion":60.87,"veteranQuestion":65.22,"budgetRangeQuestion":69.57,"thankYouBudgetRangeQuestionOfframp":null,"eligibilityBreakThree":73.91000000000001,"thankYouEligibilityThreeOffRamp":null,"startPhase4":78.26,"is2fAuthOptInQuestion":82.61,"emailConfirmation":82.61,"twoFactorAuthEmailCodeQuestion":86.96000000000001,"twoFactorAuthEmailCodeWithoutBackButtonQuestion":86.96000000000001,"twoFactorAuthPhoneCodeQuestion":86.96000000000001,"thankYouOfframpNoCode":null,"stateDisclosure":91.3,"viewResults":95.64999999999999,"thankYouInquiryUpdateOnOffRampSpeakToAnAdvisorFirst":null,"eligibilityBreakFour":100,"communities":null},"title":"Community Page | A Place For Mom"}}

webLeadsInlineAddOn.f73ab2e84d04118a0b9a.css